Irresistible Marketing Blog

Marketing As Resistance
Real life examples of marketing so powerful, so radical, so inclusive- it profitably changed the tides of public opinion and norms.

How Long Til They Buy?
Expecting instant results often betrays a lack of understanding of your buyer’s journey. Here’s why measuring too early will lead you to misinterpret your data.

When Can I Expect Profit?
Many new entrepreneurs make the mistake of waiting to get help until they see profit… But help is what gets them TO profit faster.
Most experts estimate 2-3 years on average for a new business to see profit. Do you want to wait that long for the help you know you need NOW? Do you want to wait that long for profit in general?
Here’s why getting help now is the financially responsible move.

All It Takes is One Person
Your work has ripple effects. Every time your marketing touches one person enough to share it with their people, new people are brought into your world. Your next sale is so much closer than you think it is.

You Still Gotta Talk To People
The more you actually talk to your aligned customers, the better your marketing gets. Plus, it’s WAY EASIER to close a new client over an actual conversation than it is to over DMs alone.