Irresistible Marketing Blog
How To Explain VALUE
If potential customers are questioning the value of what you offer, your first question should be whether you have communicated the value of your work… to yourself.
I can teach you all the marketing tactics, but they won’t ring true unless you walk the talk and treat your own work like it’s valuable.
Breakdown Before Breakthrough: The Money Edition
There is nothing like opening a business and having to literally name your price to bring the money wounds you didn’t even know you had to light.
Money Coach Selomé Samuel and I get into the crying-on-the-floor moments that are an often necessary part of the healing process in our relationships with money.
If you struggle with pricing, saying no to pro bono work, or live in fear of being referred to as “expensive” you do not want to miss this episode.
Upleveling My Relationship With Control
My business is in a moment of rapid acceleration and I want to document what it’s like for myself and for you. Business and life go soooo much easier when you relinquish control over what you don’t have control over. Namely: other people. You only get to control you, boo! And that’s challenge enough.
Trauma-Informed Money Manifestation
You don’t need to heal your entire childhood as a prerequisite for making money. You can be depressed and rake in the sales. You can be anxious and attract dream, aligned clients.
The brilliant Samara Kasai stopped by The Irresistible Marketing Pod to help me sort through the nuance of how to use manifestation in a way that helps rather than hurts. The founder of Kasai Thrive, Samara is a Manifestation & Business Coach and Self-Healing Mentor with a unique, trauma-informed approach.
Stop Skipping Stating The Obvious In Your Messaging
Don’t assume that because it’s obvious to you, it’s obvious to them. Effective messaging usually requires you to spell it out. Oh, and be careful not to speak at a 400 level when new customers need 101.