Irresistible Marketing Blog
Going Viral for the First Time
You want the sales, you want the demand, you want the engagement, you want the recognition that you assume going viral entails. But, in reality, many entrepreneurs are unprepared for the actual experience of going viral and how it strains both your business systems AND your emotional coping skills. Here’s how to prepare your systems to accommodate a massive influx of interest.
Hardcore Hooks
Hard truth: small talk has no place in marketing. You’re going to have to accept that you need a hook and that crafting a good one takes effort and practice.
Did You Factor in FUN?
Engagement with content doesn’t happen without some sort of emotional payoff. Have you factored fun into your marketing strategy? Here’s why you should and how to start if fun feels like a foreign concept.
Marketing As Resistance
Real life examples of marketing so powerful, so radical, so inclusive- it profitably changed the tides of public opinion and norms.
How To Convey Expertise with Shaté Hayes
If your About page is just a bullet point list of your qualifications, you’re leaving money on the table.
In this episode of The Irresistible Marketing Pod, Shaté Hayes, founder & CEO of Career Steward, Inc., shares practical tips for taking radical ownership of your story and sharing it so powerfully, it blasts open opportunities.