Irresistible Marketing Blog
How To Convey Expertise with Shaté Hayes
If your About page is just a bullet point list of your qualifications, you’re leaving money on the table.
In this episode of The Irresistible Marketing Pod, Shaté Hayes, founder & CEO of Career Steward, Inc., shares practical tips for taking radical ownership of your story and sharing it so powerfully, it blasts open opportunities.
How To Vanquish Salesyness From Your Marketing
Wrong question. Right question: why are you afraid of selling?
When Can I Expect Profit?
Many new entrepreneurs make the mistake of waiting to get help until they see profit… But help is what gets them TO profit faster.
Most experts estimate 2-3 years on average for a new business to see profit. Do you want to wait that long for the help you know you need NOW? Do you want to wait that long for profit in general?
Here’s why getting help now is the financially responsible move.
How To Create Ethical Urgency Through Messaging Alone
Your messaging alone can create enough of an incentive to buy now rather than later (or never). No need for a Cart Close date if you don’t want one. No need to keep slashing your prices or throwing in a bunch of bonus freebies and burning yourself out on delivery. When powerful enough, your messaging alone will do the trick. Here’s how.
Avoiding Avoidance
Know you should be working on your marketing, but can’t seem to make yourself? Here’s what could be the culprit, and what to do about it.