Irresistible Marketing Blog
Did You Factor in FUN?
Engagement with content doesn’t happen without some sort of emotional payoff. Have you factored fun into your marketing strategy? Here’s why you should and how to start if fun feels like a foreign concept.
Marketing As Resistance
Real life examples of marketing so powerful, so radical, so inclusive- it profitably changed the tides of public opinion and norms.
How To Convey Expertise with Shaté Hayes
If your About page is just a bullet point list of your qualifications, you’re leaving money on the table.
In this episode of The Irresistible Marketing Pod, Shaté Hayes, founder & CEO of Career Steward, Inc., shares practical tips for taking radical ownership of your story and sharing it so powerfully, it blasts open opportunities.
How To Vanquish Salesyness From Your Marketing
Wrong question. Right question: why are you afraid of selling?
How To Create Ethical Urgency Through Messaging Alone
Your messaging alone can create enough of an incentive to buy now rather than later (or never). No need for a Cart Close date if you don’t want one. No need to keep slashing your prices or throwing in a bunch of bonus freebies and burning yourself out on delivery. When powerful enough, your messaging alone will do the trick. Here’s how.