Irresistible Marketing Blog
It’s Probably a Marketing Problem
If you’re not getting the kind of sales you want- it’s usually a marketing problem. You can sell almost anything at almost any price with the right story and/or brand caché.
Stay Delulu
For audacious, bold entrepreneurs- staying delulu really IS the solulu. It’s actually the MOST motivating & productive mindset to adopt- no matter what the realists & fretful doubters in your life say.
5 Months or 5 Minutes?
Too often I see entrepreneurs wasting oodles of time and money trying to figure out on their own what is going wrong with their marketing… When I could have told them in 5 minutes. Here are some real-life examples & an easy way to get your own expert, on-call marketing director.
Cheerleading Sesh: How To Explain The Value of Your Work
Marketing doesn’t require manipulation. In fact, in can be entirely based on consent. All you have to do is tell the truth. About the limitations of your work, yes, but also about what is possible for people when they opt in.
How To Be a Shameless Icon - with Star Matriarch
Sex work. Autism. Weaponizing how she was stereotyped for cash money. Making a mistake in public and fully owning it. It’s all part of Star Matriarch’s story and she shies away from none of it. She turned it into her damn brand- and an icon was born. It took shedding the shame to emerge in full ICON mode and fully unleash her creativity. Here’s how she did it.