Irresistible Marketing Blog
The Discomfort of The Uplevel
7 uncomfortable lessons I had to learn before a major business glow-up. If you're an entrepreneur who struggles with people-pleasing and codependency, you’re definitely going to want to read this one.
It’s Probably a Marketing Problem
If you’re not getting the kind of sales you want- it’s usually a marketing problem. You can sell almost anything at almost any price with the right story and/or brand caché.
Cheerleading Sesh: How To Craft Accessible Messaging for an Esoteric Offer
A lot of the people you could help haven’t identified the problem yet, let alone the solution. The job of marketing is to connect the dots for them.
5 Months or 5 Minutes?
Too often I see entrepreneurs wasting oodles of time and money trying to figure out on their own what is going wrong with their marketing… When I could have told them in 5 minutes. Here are some real-life examples & an easy way to get your own expert, on-call marketing director.
How Much Should I Care About My CTR?
It matters, but not as much as you think it does. Here’s why.