Irresistible Marketing Blog

How To Be a Shameless Icon - with Star Matriarch

How To Be a Shameless Icon - with Star Matriarch

Sex work. Autism. Weaponizing how she was stereotyped for cash money. Making a mistake in public and fully owning it. It’s all part of Star Matriarch’s story and she shies away from none of it. She turned it into her damn brand- and an icon was born. It took shedding the shame to emerge in full ICON mode and fully unleash her creativity. Here’s how she did it.

Read More
Cheerleading Sesh: Your Presence Adds Value

Cheerleading Sesh: Your Presence Adds Value

YOU are the “value add.”

Welcome to the first episode of a series of real-life Marketing Confidence Cheerleading sessions. This is the kind of beyond-business-coaching, alchemizing, magical up-leveling work we do.

Massive thank you to Arthur Robinson, The Librarian Contrarian for sharing this part of your journey with us.

Read More